Skip to content

Thinking about GPUs as motor vehicles

by Rita Turkowski on December 9th, 2014

Not long ago, I had a fun lunch with a former colleague (we worked together at two different semiconductor companies over the last seven years). Over some nice tea at a Chinese restaurant in Sunnyvale, CA we started comparing semiconductor corporate culture as it relates to vehicles. My buddy was better informed than I as he had worked (but no longer does) at the three distinct and best known semiconductor companies in Silicon Valley, although two of them now mostly operate their businesses outside California.

The analogy goes something like this: one company is just plodding along soccer mom style, going from point A to point B, mini-van style, not giving up, occasionally winning, with no real sense of urgency, but a good sense of commitment. Another company acts like a race car, everyone moving as fast as they can to win the race, with their eye on the driver, the owner of said race car. The last company is best represented by a big Mack truck, joining the race later than the other two, but winning by plowing down the competition.

Needless to say, I had a laugh as I thought it was a a great analogy and a fun story. I’m sure you can figure out which company is which vehicle.

Cheers,

Rita

Be Sociable, Share!
No comments yet

Leave a Reply

Note: XHTML is allowed. Your email address will never be published.

Subscribe to this comment feed via RSS