Rita Turkowski – Graphics & Gaming Product Manager and Product Marketing Management Consultant
I am a seasoned 2D& 3D graphics and video-gaming product expert with the ability to assess a market and help craft a product management and product marketing strategy (including vision statements, goals, roadmaps, milestones, complete MRDs, etc.). All of these efforts are defined by content, segment positioning, outreach and then gauged by Key Performance Indicators (KPIs). KPIs are used to measure market penetration and related successes. I also have expertise in marketing tech tools that help manage the whole product management pipeline, including marketing.
- 3D graphics & gaming technologies:
- Graphics & game engine product management (platforms, APIs and complete SDKs)
- Augmented reality (AR) engine product management
- Virtual reality (VR) game development, tools and SDK product management
- 3D graphics standards experience (Vulkan, OpenGL, glTF, Collada, FBX, WebGL, WebVR)
- General graphics and gaming business development and marketing expertise
email me at email@example.com if you would like to discuss engaging my services.
Here is a small sample of my services:
A. Graphics and game industry product marketing
- Exposing philosophy and driving mindshare about the need for your product, platform or standard in the graphics & media sectors
- MRD drafting, White papers and case studies written for relevant forums, blogs, journals, etc.
- Tech descriptions, case studies, success stories for your own blog
- Analyst exposure (e.g, thru contributed articles to well known analysts and popular industry blogs)
B. Inbound & social media marketing expertise
- In house blogging expert
- Proficient in gauging inbound KPIs are being met via metrics and A/B tests
- LinkedIn and twitter presence:
- Frequent posts to LinkedIn company pages and/or LinkedIN groups helps to build momentum before launch and retain stickiness post launch.
- Well-crafted tweets help drive messaging more frequently to existing content.
- Expert in crafting useful and meaningful sponsored content (generally in the position of an invited guest blogger)
C. Marketing communications agility
- Collateral development
- Tag line development
- Event marketing via a 3rd party.
D. Business development and market analysis gathering
- Strategic account and channel partner outreach and networking
- Leads generation (event & non-event driven)
- Business development meeting arrangements
- Identification and outreach to appropriate channel partners, with follow up as needed
- Drafting of key client and partner agreements, working with legal entities to ensure accurate legally binding agreements
All above billed by the project scope, on retainer or by the hour to achieve a client’s desired net results.
You can find my latest resume at: RitaTurkowskiMarch2017